SEARCH FOR: LUCKI

A Conversation with Giveon: Success of His Debut EP ‘Take Time’, Early Begininngs, “Chicago Freestyle” and More

“It’s crazy because about fifteen months ago, I was a server at Bubba Gump Shrimp Co. To come from that, to where I am now was just amazing to see. -Giveon The journey to becoming a musician can be something that can be very difficult to venture. There are many aspects to consider when you start with that initial thought or dream. What will your sound be? Who are you inspired by? What do you hope to leave the fans with? These questions and many more are some of the things that come to the minds of artists all around the world who may be sitting in their car on their lunch break-trying to find a way out of their hard times. One of the most important questions of all, is how will I be differentiated from my peers? Giveon, the rising star out of Long Beach, California has asked himself each and every one of these questions and then some. What we are witnessing right before our eyes, is the blossoming if the next music sensation that will begin to take over the industry, one harmony at a time.  Giveon’s initial burst into the musical realm came from a …

Lightspeed – [BBY GOYARD]

It’s about time that North Carolina starts getting a lot more respect for the insane amount of talent that’s coming up out of the underground. This is probably the most under the radar parts of the country when it comes to Rap music considering there’s so much genius hailing from this region, but so many of these artists are still considerably underappreciated. Some of the many artists you’ve almost surely heard of coming from this state include RONSOCOLD, BIGBABYGUCCI, 2kthagoon, and of course, BBY GOYARD. I’m not sure what the obsession is with all caps in the majority of their names, but it could be metaphorical in the sense that each of their individualistic music screams uniqueness and it’s all something that just needs to be paid attention to. All of these artists are making some of the most distinctive, original music in the entire industry, and yet none of it sounds remotely similar to one another. The only possible comparative quality is the fact that the beats and vocal effects used typically come so randomly that each song sounds nothing like any of its predecessors. Take BBY GOYARD for instance. Sure, he was born and grew up in Maryland, …

Cardigan – [Don Toliver]

Prior to late last year’s Cactus Jack label collaborative project JackBoys, I had never really paid too much attention to Don Toliver, unfortunately. I had heard the name and knew he was buzzing in the music scene, but I never took the time to really just sit down and listen to his music. After hearing his contributions to that tape, though, I knew I had to tune into everything else he had to offer because of how out of the box and interesting his voice is. Luckily, as I was making an effort to dive further into his other music, he announced Heaven or Hell, his debut album that came out in March. I haven’t listened to this project all the much to be completely upfront, but I did listen as soon as it released, and I was thoroughly impressed with what he was able to put together. I previously understood why he was buzzing all over the industry, but this album just confirmed my suspicions. One of the standout songs on Heaven or Hell, at least in my opinion, was his song “Cardigan” which now received a brand-new music video treatment. The beat is comprised of a very transient, …

S.O.T.L. – [Ludacris] x [Lil Wayne]

One positive thought from this whole quarantine situation is that people have been finding ways to be creative and to entertain people, and one of my favorite things that have been birthed from this is the Verzuz battles that have been taking place weekly on Instagram Live. We’ve watched some classic matchups so far in the series, one of my favorite being DJ Premier against RZA, but last week we got another great matchup in Ludacris vs Nelly. This was an awesome watch that had me entertained for some hours last Friday, but during a time where Nelly was having some network connection issues, Ludacris decided to fill up some of that idle time with an unreleased record with Lil Wayne & Timbaland, which he ran back at least five times. Many of the viewers in the chat were giving Ludacris some positive feedback about the track, and here we are a week later, as he has just released the track, officially titled “Silence Of The Lambs”. When you hear of a trio such as Ludacris, Lil Wayne, and Timbaland getting together, you know that it’s going to be special. I shouldn’t even have to tell you the damage that …

Tune & Scotty- [Lucki]

Lucki has long been one of my favorite artists to cover whenever he drops new music. While there might not be as much flashiness or ostentatiousness within his personality or music, that’s one of the main reasons I enjoy his sound. He breaks songs down to their very bare-bones and tells his story that way, rather than trying to boost it by adding unnecessary flexes or assistive effects to his voice. His life is always interesting to hear about and he never shies away from the truth, so that honest, straightforward disposition has always stuck out to me more than other artists. He has also been teasing an upcoming album set to release at some point this year, but recently took to Twitter to announce that he’s going to be releasing Almost There on May 30th, which is going to act as a placeholder for fans until we get his actual project later on. In order to get some hype around his upcoming mixtape, Lucki has been hitting the studio with his friend and frequent collaborator Plu2o Nash. While this duo has been making hits for years, they’re nowhere near finished with their collaborations, and they’re only leveling up as …

Cholla – [Jerry Paper]

It doesn’t quite feel like summer, but it is getting to be that time, and now more than ever we need feel-good summer tracks to keep our spirits up. Luckily, Jerry Paper just recently dropped the video for “Cholla” off his brand new album Abracadabra. You may remember Jerry Paper from his contribution to Tyler, the Creator’s Grinch Inspired EP from late 2018. His deep and charismatic vocals stand out right away and bring a unique and likable characteristic to his tracks, and this stays true here. “Cholla” is a lot of fun. The guitar riffs are playful, the bouncy bass lines are infectious, and the keyboard melodies create a strong foundation that guides the track along. Jerry’s vocals pair nicely with the light instrumental and he comes through with a catchy refrain that ensures this track will stay in rotation all summer long. The visuals here are strange to say the least, with very surreal animations that I can’t quite put into words. Mr. Paper’s face fills up a square screen in multiple different forms throughout the entirety of the video, twisting and turning along with the animations. Check out the otherworldly visuals for this track down below, and …

The Ultimate Drake Album: A Twisted Love Story

FOREWORD In the history of the hip-hop industry, there has never been a more dominant artist than Aubrey “Drake” Graham. The 33 year-old superstar has undergone several re-inventions over the years, much to the delight of his ever-growing fanbase. As much as we have seen him progress, however, the substance in his music carries one glaring constant – heartbreak. It’s no secret that Drake is the master of the introspective love song, and as much as it probably pains him to have to go through experiences that inspire these records, the music has continued to serve as salvation for distraught fans everywhere.  At this point, we owe Drake for giving us all this incredible music at the expense of his own emotional distress. My first thought in paying homage was to curate a carefully-selected 100-song playlist of all his best music. Quickly, I realized that: 1) it’s an impossibly subjective task to narrow down his 100 “best” records, and 2) a playlist that deep is sure to oversaturate the respect we’re trying to pay in this instance. So I took a different approach. I thought to myself, ‘what would Drake appreciate the most from the perspective of a long-time fan? …

BOYFRIEND- [Tyler, The Creator]

Tyler, The Creator released IGOR just over a year ago, almost to the day. This album changed the public’s perception of the California artist to something that was much more noteworthy than ever before, and obviously he even won a Grammy for it. Since I have been a Tyler fan since his very early days with Odd Future, I enjoyed his gritty, violent offerings almost more so than his later, more thoughtful and introspective offerings. That is until I heard IGOR. Every single song on that album reminisced with me in one way or another, and the experimental sounds he has never shied away from became apparent and appreciated. Although his voice might not be as on-key as some of the other singers in the industry, it didn’t matter because you could just hear the passion and emotion within his words, so the fact that the notes were slightly off at times held no weight in the grand scheme of things, in my opinion. As with many major album releases, the project was accompanied by a bevy of clothing, physical copies, and trinkets, allowing fans to reinforce their love for the project in more ways than one. On the physical …

33 – [Polo G]

At the end of last week, there was so much great new music that released, I had no idea where to even start. Between a new project from Future, a Yung Lean album, a full Polo G album, and more, choosing where to begin gave me more anxiety than I could’ve ever imagined. Of course, these are all completely different vibes, and each has something totally unique to offer, but I had to begin with Polo G’s album THE GOAT because he’s been one of my favorite Chicago emcees in recent history, so I knew this project would be a treat. I was correct of course, but that’s not a surprise when considering just how talented he has proven himself to be time and time again. THE GOAT had 16 songs and only 4 features, making the young Chi-town legend prove himself on his own once again, which he did effortlessly as he took listeners on a sonic journey through his past struggles, current blessings, and future endeavors. Although I think calling himself the goat might be a little premature, if he can continue releasing projects similar to all of his previous offerings, I don’t think this idea would be …

BB (BODYBAG) – [Slowthai]

Slowthai has been going off for the past week. Well, to clarify, he’s honestly been going off for a few years at this point with his insane and chaotic offerings. This past week specifically, however, he has dropped off a slew of new music out of nowhere, each song being better than the last, and his fans couldn’t be more excited. I had just written about the song “Magic” that he made with Kenny Beats and was playing that repeatedly before realizing that another single had dropped, and this one had a music video. I’m talking about his song “BB (BODYBAG)” of course, and I know I’m a couple of days late to the party but it’s as wild and crazy as any of his other hits this week. The beat begins with some fuzzy synths that almost sound like vintage horns as well as some plucking strings before the percussion and bass come in to add some eye-opening hostility. Before the percussion does come in, though, his lyrics and delivery come off as somewhat innocent and harmless prior to his entire disposition changing as soon as the striking hats and booming drums come into the picture. With all of …