SEARCH FOR: EMINEM

Brevin Kim Are Not Of This Earth [Interview]

There is something to be said about making what many consider “genre-pushing” or “experimental” art as a rising act in today’s crowded Internet-based music scene. It is certainly a daring, yet worthwhile manner to begin one’s career with, as just the slightest diverging take on a given genre can allow for something of a “unique niche” to be carved within this very scene as it stands.  But since arriving to this landscape just a short time ago, Brevin Kim have proven to be leagues beyond that artistic outlook. The brothers out of Boston are a one-two punch full of nuance, novelty, and intuition — all under a blanket of unrelenting passion and willingness to create music completely of its own. The two have continuingly refused to conform to any tag they have been labelled with thus far in their still-brief time as prominent musicians, and despite being closely associated with such acts as Dylan Brady and others in the rapidly rising field of glitch-ridden hip-hop and pop, their music sets them apart from just about any other act in the history of music, let alone 2020 by itself.  Cal and Bren Paulhus had been separated by over 1,000 miles throughout …

The Lobby – [Doley Bernays]

New York City has always been an absolute hub for all things Hip-Hop and Rap related, of course, and it is even considered to be the birthplace of Rap music. Since its early days, fans have always kept a close eye on the constantly blossoming scene to see who just might be up next and who is making music by their own rules rather than by somebody else’s. Although the NYC music scene is clearly much different than it used to be, there are a plethora of artists who are making sure that they’re not being boxed into a certain style or subgenre simply because of their geographical location, and Doley Bernays is the perfect example. Although I’m not overly familiar with his previous work, when I found out he was gearing up to release a project that had features from artists like Maxo Kream and 03 Greedo, I had to find out what a New Yorker would sound like with such unique artists like them. Luckily, he just released a video for the upcoming project’s title track “The Lobby”, and I totally see why he reached out to the aforementioned talents after tuning in. Ambient noises pair with West …

Jupiter – [Ronny J]

Rap music wouldn’t be even close to what it is today without Ronny J, and that’s a plain and simple fact. He is one of the most recognizable producers in the entire industry for more reasons than one. Even if you don’t hear the woman who says his tagline “Oh My God Ronny” at the beginning of his songs, his thunderous drums are typically a dead giveaway anyway. It’s crazy to think that although he might’ve helped pave the way for the South Florida underground scene to blossom, he has gone on to create hits with legendary artists like Kanye, Eminem, Travis Scott, XXXtentacion, and so many other icons. What most people don’t know, however, is the fact that he also makes music of his own, and this side of him is a totally different form than the producer. Sure, he makes his own beats and has his own original lyrics, but it has such a different vibe that is atypical of the hitmaker, and his solo music is definitely underrated, to say the least. Most recently, he dropped his sophomore effort Jupiter which was a follow-up to his 2018 album OMGRonny. While his first project might’ve contained numerous features …

Vote for “Godzilla” by Eminem + Juice WRLD for ‘Video Of The Year’

Despite the setbacks that everyone inevitably had to deal with due to the virus, 2020 has still managed to be a special and productive year for us here at Lyrical Lemonade. Back in March, Cole Bennett of LL released easily the best video he has created to date with “Godzilla” by Eminem + Juice WRLD. When he was gearing up to drop this video, Cole told a lot of us around the office that he believed that this visual would win a VMA, so you can only imagine the excitement around the office when it got nominated for ‘Video Of The Year’ last week! Although being nominated is a huge honor within itself, it would mean the world to everyone at LL to bring home the award. So we are asking our fans to visit the link below to vote for “Godzilla” by Eminem + Juice WRLD, you can vote every day, thank you in advance! VOTE FOR “GODZILLA” HERE!

Clap – [Don Toliver]

Without a doubt, I have Don Toliver as the biggest artist to watch out for in 2020. Of course with the pandemic, some artists plans have been reevaluated as far as touring and appearances, but regardless, Don Toliver had managed to make sure that his name has been resonating with fans. With the success of his debut album Heaven or Hell, numerous TikTok trends taking off, and his contributions on features this year with Eminem, Nav, and many others, it’s safe to say that Don Toliver is making his imprint very fastly in his career. Today, he premiered a surprise release of his song “Clap”, from the Road To Fast 9 Mixtape. The Fast & Furious franchise has been around since many of our childhoods, and as of late, they have begun to have some pretty substantial soundtracks to go along with the films. With F9 currently in production, the team has put together a soundtrack of music that is either inspired by, or featured in the film. This film being the last in the franchise, it was important that they casted a stellar cast of artists on the soundtrack–Don Toliver being one of them. On “Clap”, Don Toliver sticks with his usual producers Wondagurl and Frank …

All The Smoke (Remix)- [Phresher] ft. [Fivio Foreign] & [Stunna 4 Vegas]

I’m not sure how it has come to this, but I legitimately don’t think I’ve ever heard of Brooklyn rapper Phresher until today. I’m appalled and ashamed at this because he seems to be so versatile and well known in the music industry, but I guess I just kept my cheek turned for whatever reason. Considering he has worked with artists like Eminem, Remy Ma, DaBaby, Famous Dex, and a slew of others, I have no excuse as to how I haven’t even at least heard his name. Nonetheless, I’m ecstatic that I now know about him and have so much more music to dive into in order to truly grasp who he is as an artist. To begin with, however, he first captured my attention with the remix of his song “All The Smoke” which featured fellow New Yorker Fivio Foreign as well as one of the most entertaining young talents, Stunna 4 Vegas. The beat is made up of some altered trumpet sounding instruments along with chattering percussion and booming 808s. Phresher comes in right away for the hook bringing so much energy and liveliness to the track, starting it off on an extremely high note that I’m …

The Adventures of Moon Man & Slim Shady- [Kid Cudi] & [Eminem]

When talking about some iconic names in the world of Rap music, there’s never a discussion that ends without Eminem’s name being mentioned towards the top. He’s clearly a superstar in every single sense of the word and although some people may claim to lean towards his more classic offerings, there’s absolutely no denying that he hasn’t lost his skills or drive whatsoever. As for Kid Cudi, my personal favorite artist, I could go on for days describing my admiration for his music and stylistic choices over the years. Almost everything I’d say would most likely be something that someone else has said before because he’s been talked about so much, so I feel as if I should just get right into this super duo’s brand-new collaborative song entitled “The Adventures of Moon Man & Slim Shady”. As the beat begins, there is a mysterious aura that takes over the speakers with tiptoeing synths and the tempo of the track is a bit swifter than expected, which seems to add some determination to the offering. When the drums come in, they almost slow the pace down, but this is the perfect landscape for Kid Cudi to come right in and …

Behind the “Godzilla” Video With Cole Bennett

You may already be familiar with our Lyrical Lemonade 2 channel that we have been posting some behind the scenes type content on, but you aren’t already in tune, our new segment that consists of talking about behind the videos of some of our greatest music videos is the perfect place to start. Our first episode is on the recent visual for “Godzilla” by Eminem that has already racked up 115,000,000 views in just about five weeks, it’s one of our best videos yet, and there’s some good stories behind the making of the visual. Click play below!

Midnight Butter – [Juicebox] x [Hazy Year]

It’s always a great feeling when you stumble upon a gem while searching for new music to listen to. That’s exactly what happened when I peeped Juicebox and Hazy Year’s collaborative Midnight Butter album, which is arguably my favorite project of 2020 so far! Self-proclaimed “Ellen DeGenreless,” Juicebox is a born and raised New York native currently residing in Los Angeles. Beyond being an extremely dope emcee, Juicebox also has a passion for photography, film, and skateboarding. Juicebox’s style is super mellow, frequently meshing well with silky boom-bap, smooth jazz, and chilled lo-fi beats. I immediately likened Juice’s sound to the legendary rap duo A Tribe Called Quest’s; specifically Q-Tip’s as both emcees float over the instrumentals they touch. Don’t be fooled by Juicebox’s nonchalant approach; like Q-Tip, Juice is a highly skilled lyricist capable of igniting the tempo with aggression at any point in time. For example, on the flute-filled record “Soprano,” Juicebox cleverly remarks: “It’s simple, the only thing you’re pimpin’ is a pimple, while a thug would put a hole in your face not talkin’ dimple.” As for the producer, Hazy Year is an established producer out of Norway, incorporating primarily a mixture of lo-fi hip-hop with occasionally …

HOW TO KILL A BIGGIE BEAT DURING QUARANTINE – [Reno Shakur]

Reno Shakur is a talented, up and coming, 21-year-old artist out of Atlanta, Georgia. The Atlanta native has been doing music consistently for about six years, while regarding Outkast, Kanye West, J Cole, Kendrick Lamar, Tupac, and Eminem as his idols. Although Reno does not seek prominence, he is determined to leave his mark on the world through his relentless rap style and lyrical display. Reno recently won Pro Era affiliate CJ Fly’s “City We From” rap challenge, with his submission beating out fifty-nine other competing participants. Reno is part of the creative talent agency “FILO,” which I am 1/3 co-founder and a primary A&R. Before recruiting Reno, what immediately caught my attention is his genuine emotion, sheer confidence, and raw aggression in his music, leaving no room for filter nor timidity in his lyrics. For those unfamiliar, Reno’s latest freestyle over the Notorious B.I.G.’s famous “Kick In The Door” classic serves as evidence of Shakur’s belief in himself. Failure to properly go over such a legendary DJ Premier instrumental, (or any beat of Premo’s for that matter) should be considered a form of hip-hop sacrilege, breaking the unwritten rule of respect between the artist and producer. Similar to how a …