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Behind The Scenes of Internet Money’s “His & Hers” Music Video

A few days ago we released the new music video for Internet Money’s smash record “His & Hers” featuring Lil Uzi Vert, Gunna, and Don Toliver. This visual has had a ton of success so far, accumulating almost five million views over the weekend, and today we are back with the behind-the-scenes video from the set of that music video! This series, which lives on our Lyrical Lemonade 2 YouTube channel, is meant to provide a behind-the-curtain look at what goes into creating some of our music videos, and this BTS is one of my personal favorites yet. Get familiar with how this one came about by pressing play below!

His & Hers – [Internet Money]

One of the most important things about music, and really just living in general, is appreciating things while you’re in the moment. This is how I feel when it comes to supergroup Internet Money, they have quickly become one of the most impactful creatives of our generation, they are the masterminds behind plenty of classic records that are going to live ten times longer than we do. We’ve seen the massive records that have come from Taz Taylor + Nick Mira in the past, but today they unleashed what I am going to assume will become their biggest record yet, titled “His & Hers”. Internet Money recruited some of the biggest artists to help them make this joint possible, mixing the unique styles of Don Toliver, Lil Uzi Vert, and Gunna! This record has the potential to be the song of the summer for 2021, and honestly, maybe even the song of the year if it reaches its full potential. Take some time out of your day to watch this brand new music video below!

His & Hers – [Internet Money] ft. [Don Toliver] [Lil Uzi Vert] & [Gunna]

Even if you’re somehow not familiar with the hitmakers over at Internet Money by name, I could rattle off a million songs they’ve been a part of that you’d probably know every single lyric to. As far as their own accomplishments go, when they gear up to release a single, you already know it’s going to do insane numbers. Take last year’s track “Lemonade” as an example, because even though they’re just a group of producers, they somehow went triple-platinum and found themselves at a peak of #6 on the Hot 100 charts as well as #1 on various other lists and charts. Due to this, it is fair to say that when IM drops a song, especially a single, it’s going to do crazy numbers, so I won’t be surprised if their latest single “His & Hers” literally breaks records. Similar to last year’s breakout hit, the powerhouse label recruited Don Toliver and Gunna once again, but this time replaced NAV with Lil Uzi Vert, and because of my own personal taste, I definitely welcome this swap with open arms. As the instrumental by Taz Taylor, Nick Mira, Alec Wigdahl, Cxdy, and Pharaoh Vice of Internet Money begins, we …

What You Need – [Don Toliver]

When speaking about one of the most impressive breakthrough artists that the game has seen in recent years, it’s almost impossible to go down that list without mentioning Don Toliver. The Houston-native and Cactus Jack signee has been making a killing in the game ever since he stepped foot in it. With the success of his debut album Heaven or Hell, many viral singles such as “No Idea” and “After Party”, as well as the smash Internet Money hit “Lemonade”, it would appear that Don Toliver simply can’t lose. While many may be confused as to where his rise to fame came from, there is no doubt that he has put in the groundwork and is continuing to thrive as one of the best to ever do it. With 2021 being the year that we will begin to see some of the heavy-hitters come out swinging with their new albums and tour announcements, Don Toliver came right in time for the summer with his latest single and visual, “What You Need”. Taking place in Colombia, Don Toliver dives deeper into his acting bag as he ventures throughout the city in what appears to be a crazy trip. Following this mysterious red …

Touch – [Mere Raj]

Today Mere Raj makes a return to the lyrical lemonade pages with his new song and video for “Touch.” Soul Serum Director John Buchanan outdid himself with this unique style of visual presentation. The video is styled as a painting and which with every touch near turns a different color. As he wanders farther into the subway station he ends up falling into a 2D paint world. This video is really impressive to me because I’ve seen 3-D animated and like cartoon videos but nothing quite like this. It said that John had to hand paint a lot of the scenes on his own and go back and edit a lot of the shots he was collecting for Mere. The song itself is amazing and Mere continues to build on an already impressive catalog. If you’re a fan of Don Toliver then Mere Raj should be right up your alley. Watch Mere Raj’s and Soul Serum’s new visuals for “Touch” after the break for yourself.

Don’t Like Me – [Rico Nasty] ft. [Gucci Mane] & [Don Toliver]

It seems like in 2020 more than ever, female rappers are taking over the Rap industry, and I’m all here for it. Out of all the women you can think of making incredible music, Rico Nasty is one of my favorites. She just has this bubble charisma that is juxtaposed by a slightly aggressive and insistent style that is confident and attention-grabbing, so she is arguably one of the most compelling artists in the industry, to say the least. She also just has the natural ability to make hits, which is more than what can be said of a lot of artists in Rap regardless of gender, and if people are hating or sleeping on her because she’s a woman, it’s way past your time to wake up, and her plethora of incredible music speaks for itself. When I saw she dropped a new single entitled “Don’t Like Me”, I stopped whatever I was doing to tune in, and then I found out she recruited Don Toliver and Gucci Mane to assist her, so I knew I was in for a treat without a doubt in my mind. Once again, as soon as you press play, hitmaker Buddah Bless brings …

Replace Me – [Nas] ft. [Don Toliver] & [Big Sean]

Whether you’re a young, new school fan of Rap music or you’re an OG fan of the “golden era” of music, there should be no question that Nas is one of the greatest emcees to ever grace a microphone. His thirteenth studio album King’s Disease was a project I was curious about because a lot of originators of the genre take one of two paths. One of these paths includes the mindset that they’re too good for the new generation of artists while the other path recognizes their talents and wants to include them. Nas took the latter, thankfully, and included a slew of new aged rappers like Fivio Foreign, A$AP Ferg, Anderson .Paak, Big Sean, and Don Toliver, among many others. Due to this, he was able to bring a hint of old school sounds back with the infusion of many newer influences, allowing the two time frames to collide, ultimately resulting in an absolutely unbelievable album, unsurprisingly. In order to assist his incredible project, he has dropped off a variety of music videos, prompting me to cover his latest visual for “Spicy”, the bonus track featuring Fivio and Ferg. Just when I thought the fun might’ve concluded, he’s …

Spicy – [Nas] ft. [Fivio Foreign] & [A$AP Ferg]

There are certain names in the Rap scene that have reached legendary status and they’re cited as influences for almost any artist you can name. Nas is one of these emcees, and although it’s not a shock to anyone that I’m saying this, he is one of the greats. Even after the new age of Rappers came through and changed the scenery, Nas remains one of the best to ever make music, and instead of hating on the new generation of music, he rather likes to include them in his career while also getting them out of their comfort zones and pushing their limits to the edge. His collaborative album with the legendary hitmaker Hit-Boy King’s Disease was a success, including some of the biggest names in music such as Charlie Wilson, Big Sean, Lil Durk, Don Toliver, Anderson .Paak, and more, and seeing him come together with artists like this shows off his dexterity just as much as them, if not more. Luckily, just a few days ago we received a visual for the project’s closing song “Spicy” featuring Fivio Foreign and A$AP Ferg, and the results are as good as the song itself. As for this track, Hit-Boy …

Lemonade (Remix) – [Internet Money] feat. [Don Toliver] & [Roddy Ricch]

By now, we have all been familiarized with the earth-shattering single “Lemonade” provided by the Internet Money collective. The original video shot by Lyrical Lemonade’s own Cole Bennett has already racked up over 22 million views on Youtube, and is going crazy on all U.S. and International charts. As the crept up on us, “Lemonade” is easily a top contender for Song of the Summer as well, despite us not being able to feel this songs energy out in the clubs and functions. That being said, it was already destined for success in the long run. Don Toliver was having nothing short of an amazing run this year, Nav received amazing praise from all over, and Gunna has been consistently over achieving as Young Thug’s protégée. The cohesiveness that exists amongst Don Toliver, Nav & Gunna on this record was like no other, and it truly shows with just how well this song has been performing thus far. Taz Taylor, Nick Mira and the Internet Money team have been going crazy ever since the release of their album B4 the Storm in late August, so it was no surprise that they would come back adding more gasoline to the fire. As if …

A Conversation w/ Kaash Paige: Debut Album ‘Teenage Fever’, Musical Influences, Crafting a Signature Sound & More

“I just got to be myself at all times and always speak about how I’m feeling regardless of how it may come off. You have to be vulnerable in your music at all times.” -Kaash Paige If there’s one thing thats for sure, is that the women are on the rise right now in the music industry. Competing in a world that has been predominately ran by males is something that many have struggled with for a long time. That is, up until this year. In 2020 alone, we have seen many more female rappers and singers emerging and gaining enough momentum to make it onto peoples radars. One of the biggest stars to blossom this year, would undeniably be the Texas-native Kaash Paige. With the success of her ever-so-popular “Love Songs” record blowing up with over 15 million TikTok clips, as well as over 725 million streams, Kaash Paige was destined for success right from the jump. The “Kaash” in her name standing for “Kill All Arrogance–Stop Hatred”, she is one of the youngest R&B stars in the game now that is no stranger to showing the world just how creative she is and can be. Collaborating earlier this …