SEARCH FOR: DJ IDEA

My Agenda – [Dorian Electra]

This skyrocketing and ever-so-advancing new age of music moving into the coming decade practically begs for a fresh crop of talent to lead the way and take up the mantle of what can only be described as a never-before-seen era of pop music. That very crop has been on the fringes of superstardom for quite a long time now – brewing in the underground and adjacent areas since the late 2010s – but as we stand in 2020, it seems as though the time has come to conclusively establish and cement the next wave of pop and the unfounded talents that encompass the coming landscape.   And who better to be at the absolute forefront of this rise than the blatantly iconic Dorian Electra — an individual who has already proven their prowess as one of pop music’s most forward-thinking and unmistakably talented figures with their past singles and critically acclaimed debut project Flamboyant. Their own stance in this rapidly advancing music world has already been solidified tenfold, but instead of stopping there and basking in their already exceptional glory, Dorian has just now gone above and beyond to truly usher in the next era of pop music.   They …

Mario Judah: A Rockstar In Full Effect

No matter how many detractors may disagree, the concept of virality simply cannot occur out of the blue. Even with how sudden these occurrences may seem from a spectacle, being a potential candidate to have your image make rounds across the Internet and beyond takes at least some sort of nuance about oneself, or at the very least, the smallest bit of talent, marketability, or relevancy to our current times.  Placing this notion in the realms of our current music landscape today, artists truly have to make themselves known as a wholly unique and unprecedented act if they want to have any chance of blowing up in such a quick and efficient manner — regardless of where their actual talents lie on whatever preconceived scale the grander public dictates. But as rare the following occasion may be, there certainly comes a time where a viral sensation can effectively transcend the idea of being “a flash in the pan” or even simply being fascinating for a moment’s notice and then fading into obscurity once again.  With that being said, the viral rise of Mario Judah is something that extends even beyond what has just been stated. This 21-year-old Georgia-based phenom embodies …

Brevin Kim Are Not Of This Earth [Interview]

There is something to be said about making what many consider “genre-pushing” or “experimental” art as a rising act in today’s crowded Internet-based music scene. It is certainly a daring, yet worthwhile manner to begin one’s career with, as just the slightest diverging take on a given genre can allow for something of a “unique niche” to be carved within this very scene as it stands.  But since arriving to this landscape just a short time ago, Brevin Kim have proven to be leagues beyond that artistic outlook. The brothers out of Boston are a one-two punch full of nuance, novelty, and intuition — all under a blanket of unrelenting passion and willingness to create music completely of its own. The two have continuingly refused to conform to any tag they have been labelled with thus far in their still-brief time as prominent musicians, and despite being closely associated with such acts as Dylan Brady and others in the rapidly rising field of glitch-ridden hip-hop and pop, their music sets them apart from just about any other act in the history of music, let alone 2020 by itself.  Cal and Bren Paulhus had been separated by over 1,000 miles throughout …

Iced Out – [Riley The Musician]

Riley The Musician certainly isn’t defined by any particular sound or style; the Kansas City pop phenom has actually worked to sonically diversify himself on repeated occasions throughout his still-young career. Whether that is through integrating some nuanced and popular pop stylistics into his most recent project “Ana Kennedy,” or through simply always looking towards the next step as a completely forward-thinking figure, Riley has simply always been one to never let the idea of consistency get in the way of innovation. But even with all that being said, perhaps no one could have predicted what a departure his most recent single “Iced Out” has turned out to be compared to the rest of his discography. This song relates to almost none other in his catalog of roughly 2 years, as it is something of an enormous contrast to his typically delightful and enlightening pop stylistics.  It truly is anything but that aforementioned description, as it takes the arguably the roughest, abrasive, and destructive side of Riley’s musicality and puts it on full display. It takes the listener through a bevvy of ear-bleeding sounds that range from pure distortion to warped and edgy samples of some sort, practically creating a …

Wit A Sticc – [$tupid Young] ft. [Tee Grizzley]

While California might not be considered the birthplace of the Hip-Hop genre as a whole, it can certainly be considered the birthplace of a new age and sound within the Rap scene. When West Coast synths and bouncing 808s take over the instrumental, you know whatever function you’re at is going to be turned up to the maximum even if the violent lyrics in some songs should have you running for the hills. Although I haven’t familiarized myself too much with Long Beach native $tupid Young, he’s definitely an act that I need to check out much more moving forward after hearing his latest single. This track is called “Wit A Sticc” and taps Detroit emcee Tee Grizzley for a very intriguing feature, to say the least. As the DJ Idea beat begins to unravel, bells and mischievously haunting synths take the forefront of the production as lively basslines and rhythm-building percussion come into the instrumental and truly elevate the vigor of this offering. There’s never really any drop to signify Young’s entrance, but he captures your attention from the moment he begins to spit through his deep, insistent delivery full of wordplays and aggression. His flow switches up constantly, …

B4 The Storm – [Internet Money]

Internet Money is basically the music powerhouse that the average fan has no idea about. They’re cranking out hit after hit with not only big-name artists, but also with their in-house talents who are going to be superstars in their own right in no time at all. As they began to hype up their debut album B4 The Storm, I was getting so impatient because I knew that the rest of the world was in for something incredible, but I had to hear it with my own two ears to make sure my expectations could be justified. It obviously came out at midnight going into Friday so it’s been out for a few days, but I really wanted to take some time to run through it multiple times and truly take in all of the artistry and effort that went into this incredible album, and man, was I not let down in the slightest. On B4 The Storm, the masterminds behind Internet Money, including Taz Taylor and Nick Mira, were able to meld features from massive names like Future, Wiz Khalifa, Kevin Gates, Gunna, and more, with some incredibly talented and promising young artists like TyFontaine, TheHxliday, The Kid Laroi, …

A Conversation w/ !llmind: Adapting to Current Music Scene, Filipino Culture, Dropping Gems and More

“There’s just so many different sounds and vibes that I fell in love with, and as a creative and curious person, I can’t help but want to make all of them“ -!llmind Give credit where credit is due, and always give people their flowers while they can still smell them. While we often look towards the future and the next hot thing, we can forget about some of the amazing creators that came before us. With Hip-Hop recently celebrating 47 years of existence, it forces us to take a step back and look at where we came from, where we’re at now, and where we are going in the future. If there’s one thing for sure, legendary music producer !llmind has the resume and the work ethic to prove that he is belongs in the past, present, and future of the genre and of the culture, as a whole. !llmind being born in New Jersey puts him very close to New York – the home of Hip Hop itself. As he stands now, he currently has a production credit list that spans over almost two decades worth of material – ranging across various underground artists, well-known legends such as Jay-Z, …

Manzanita St. / !holysh*tohmygod! – [Brevin Kim]

I’ve always loved the idea of A/B side releases. It allows the artist an opportunity to package two flavors into one box, and therefore, to highlight contrast in a way that can be equally as digestible as it is innovative. Today, following the blueprint of their last release – “i need water / he doesn’t love her” – Massachusetts duo Brevin Kim is back with another A/B side that does all of this and more: “Manzanita St. / !holyshitohmygod!.” With both songs weighing in at just over three minutes, the latest from the brotherly duo leans directly into the aforementioned appeal of an A/B side. On one hand, “Manzanita St.” is the more undeniable of the two, easily digestible but without compromising the left-of-center personality that Brevin Kim releases are keen to have. On the other hand, there’s “!holyshitohmygod!” – the more polarizing of the two, but one of the duo’s most exciting tracks to date, electing to double down on a simplistic, industrial style that wouldn’t sound out of place among a group of Yeezus-era demos. The stylistic gap between the two is considerable, but it’s a tactic that says “this is what we can do,” whichever way you’d …

A Conversation w/ Nils: Working on ‘Legends Never Die’, Upbringing in Germany, Staying Humble and More

When it comes to the pioneers of the vast sea of producers in the states, many of us can name a lot of them without even thinking twice. However, when it comes to producers making a name for themselves overseas, they may not be as openly recognized as they may like. The hurdles in which they have to overcome, and the barriers that they need to break, happen to be a bit tougher than it can be for those who may be born here in the states. The one thing about hip hop, is that it is accepting to all kinds, no matter what. We will accept anyone regardless of race, sexual orientation, heritage, native language, anything–as long as that musician respects the culture. Hailing all the way from Hamburg, Germany, record-producer Nils has been making a massive impact in the game, and has been working his way up to becoming a household name in the music industry. The German rap scene, or any foreign rap scene for that matter, is very different than what we may be used to over here in the states. Nils made a name for himself by learning and adapting to music at a very …

Five Excellent Beat Projects Pt. 3 – [Cookin’ Soul] x [Jazzinuf] x [Leavv] x [Hazy Year] x [Elijah Nang] x [Figub Brazlevič] 

Producers/beatmakers are often unfairly overlooked because of artists. Truth be told, producers are artists themselves, as every instrumental requires its own unique form of craftsmanship, and a precise vision to execute the idea. Without producers, your favorite hit single would simply not sound the same, yet alone exist! Comparable to the clientele work of an artisan or sculptor, when producers craft beats for artists, they must put themselves in another’s shoes to innovate. However, the music of production pioneers Nujabes and J. Dilla demonstrates that instrumentals are entirely separate and complete bodies of work. Applied rapping or vocals are not complements to production, but instead honorary elements that create an alternative version. Therefore, to an extent, the artist serves as a guest feature over the producer’s original creation. To effectively shed greater light to the creative brilliance of producers, I’ve chosen to start a monthly series titled “Five Excellent Beat Projects,” which will highlight five instrumental works that I consider exceptional. This is the third installment of the series. Cookin’ Soul – Carribean Bites – Despite being a Grammy award winning group, the Valencia, Spain based production duo (Big Size & DJ Zock) still somehow seem underrated. With production credits …