Awkward (Freestyle) – [Eem Triplin]

Eem Triplin is someone who came across my radar a couple of weeks ago, and although I thought he was a new name, I realized that I had listened to his work considering he was the production mastermind behind some of $NOT’s biggest records, and I just didn’t realize it. I then found out he is trying to branch out and make a name of his own in the rap world beyond beat-making, and once I heard his song “Awkward (Freestyle)”, I was instantly enthralled.

He actually sampled Tyler, the Creator’s WOLF cut “Awkward”, and considering I loved this song so much when it was first released around a decade ago, I instantly knew that this new spin was going to be right up my alley as well. Then, I saw that Tyler even commented on a post referencing the song with a very positive message, and Eem was understandably in shock. Now, with a Tyler cosign, a bunch of powerful connections in the industry, and most importantly a seriously innovative skillset, I think Eem is only going to see his career skyrocket and I couldn’t be more excited for him!

Keeping the momentum going can be a struggle for some, but with a brand-new visual for the record directed by Declan Kyle, I don’t think that will be an issue whatsoever. This is one of the most entertaining videos I’ve seen in a while, opening with the young emcee being held at gunpoint as his gunman’s girl waits impatiently in the car. As time goes on the transitions are seamless even if they take us to totally different settings or times of the day, and I don’t know how they pulled these off so perfectly, but I definitely appreciated them.

After evading the predicament he was in, Eem heads to a bunch of different sceneries including a shoreline, forest, laundromat, and even stands outside of a diner where the masked gunslinger and the girl are eating. It ends on a wild note because after Eem follows them on his bike, he waits until they come to a stop in their car to wield his baseball bat in order to take his rival out, ultimately hopping in the car with the girl and pulling off, leaving the lifeless guy on the ground in their rearview. Eem Triplin is a serious force to be reckoned with even this early on in his career, and as long as he continues to release things that are even a fraction as enthralling as this music video and song turned out to be, he is destined for greatness without a doubt in my mind.